I aimed to build a clean, intuitive CRM interface from scratch that helps teams manage contacts and workflows with ease and clarity.
Ajay Jotangiya
UI/UX & Graphics Designer
I aimed to build a clean, intuitive CRM interface from scratch that helps teams manage contacts and workflows with ease and clarity.
Ajay Jotangiya
UI/UX & Graphics Designer
Wize Contacts is a platform for managing contacts, organizations, emails, meetings, and notes. I designed the full UI/UX from zero in Figma to create a user-friendly system that streamlines tasks and improves productivity.
Wize Contacts is a platform for managing contacts, organizations, emails, meetings, and notes. I designed the full UI/UX from zero in Figma to create a user-friendly system that streamlines tasks and improves productivity.
Understanding the Need for a Fresh CRM Design
The project started with a deep understanding of how teams manage contacts and workflows. Rather than redesigning an existing product, I built the entire CRM interface from scratch. The goal was to deliver a simple, clear, and consistent experience covering everything from login and dashboard to contact profiles and team management.
Using Figma, I designed the CRM with a focus on usability and visual clarity. Navigation was structured to allow quick access to all key areas like Dashboard, Tags, People, Organizations, Import/Export, and Settings. The people and organization sections use card-based layouts for easy scanning. Features like importing, exporting, and merging contacts were designed as guided step-by-step flows. Throughout the design, I ensured consistent typography, spacing, and interaction patterns for a smooth user experience.
Understanding the Need for a Fresh CRM Design
The project started with a deep understanding of how teams manage contacts and workflows. Rather than redesigning an existing product, I built the entire CRM interface from scratch. The goal was to deliver a simple, clear, and consistent experience covering everything from login and dashboard to contact profiles and team management.
Using Figma, I designed the CRM with a focus on usability and visual clarity. Navigation was structured to allow quick access to all key areas like Dashboard, Tags, People, Organizations, Import/Export, and Settings. The people and organization sections use card-based layouts for easy scanning. Features like importing, exporting, and merging contacts were designed as guided step-by-step flows. Throughout the design, I ensured consistent typography, spacing, and interaction patterns for a smooth user experience.
Building a Scalable Design System for Wize Contacts
Created a reusable design system in Figma with consistent components, typography, colors, and spacing for efficient scaling.
To maintain visual and functional consistency across all modules, I built a scalable design system in Figma. It included reusable components like buttons, input fields, dropdowns, modals, tabs, cards, and tables. I defined a color palette, typography scale, grid system, and spacing rules that were applied throughout the CRM. This system helped speed up the design process, ensured uniformity in UI elements, and made handoff easier. It also allows for faster updates and better scalability as the platform grows. The result is a cohesive and professional interface that looks clean and functions smoothly across all sections.
Building a Scalable Design System for Wize Contacts
Created a reusable design system in Figma with consistent components, typography, colors, and spacing for efficient scaling.
To maintain visual and functional consistency across all modules, I built a scalable design system in Figma. It included reusable components like buttons, input fields, dropdowns, modals, tabs, cards, and tables. I defined a color palette, typography scale, grid system, and spacing rules that were applied throughout the CRM. This system helped speed up the design process, ensured uniformity in UI elements, and made handoff easier. It also allows for faster updates and better scalability as the platform grows. The result is a cohesive and professional interface that looks clean and functions smoothly across all sections.
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Latest projects
Website
Landing Page Refinement for Ticket Marketplace Platform
Refined an AI-generated landing page to improve visual quality, structure, and user experience.
Website
Tour Booking Website Design for Online Growth
Designed a 3-page tour booking website to help a travel business build online presence and simplify bookings.
